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How AI and SEO Are Transforming Localization Strategies for Global Content Optimization
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How AI and SEO Are Transforming Localization Strategies for Global Content Optimization

ByPhilippe Schifflers

In today’s interconnected world, businesses are constantly seeking innovative ways to reach global audiences. The convergence of Artificial Intelligence (AI) and Search Engine Optimization (SEO) is revolutionizing content localization strategies, enabling companies to optimize their content for diverse international markets effectively. This article explores how AI is transforming SEO practices in localization, paving the way…

Localization Startups. Why Investors Are Betting Big on AI-Driven Growth in Global Markets
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Localization Startups: Why Investors Are Betting Big on AI-Driven Growth in Global Markets

ByPhilippe Schifflers

In today’s interconnected global marketplace, localization has become a critical factor for businesses seeking to expand their reach across borders. This growing demand has given rise to innovative localization startups, capturing the attention of investors worldwide. For instance, Smartling, a cloud-based translation management platform, has lured investors with its AI-powered localization solutions. Similarly, Unbabel, which…

5 Essential Skills for Prompt Engineers in the Translation and Localization Industry
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5 Essential Skills for Prompt Engineers in the Translation and Localization Industry

ByPhilippe Schifflers

Prompt engineering has emerged as a highly sought-after discipline in the tech industry A new, pivotal role has emerged in the rapidly evolving landscape of artificial intelligence and natural language processing – the Prompt Engineer. This highly specialized technology role has become increasingly crucial as AI advances and reshapes various industries. This blog post delves…

Embracing Innovation - How Localization Professionals Can Stay Ahead of the Curve
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Embracing Innovation: How Localization Professionals Can Stay Ahead of the Curve

ByPhilippe Schifflers

In today’s fast-paced global market, localization professionals must stay ahead of the curve by embracing and adapting to new technologies. As businesses increasingly expand into international markets, the role of localization experts is evolving beyond traditional language and cultural adaptation. They are now required to master cutting-edge tools, automation, and AI-driven processes to ensure seamless…

Innovation and Growth Mindset: Fostering a Customer-Centric Mindset in an Innovative World
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Innovation and Growth Mindset: Fostering a Customer-Centric Mindset in an Innovative World

ByPhilippe Schifflers

In a recent masterclass hosted by Dave Ruane, localization thought leaders Véronique Özkaya, Co-CEO at Suma Lingua Technologies, and Olga Blasco, Growth Strategist and M&A Principal Partner at Lion People Global, shared their insights on driving growth and fostering innovation within organizations. Their discussion provided valuable perspectives on maintaining a customer-centric mindset and strategic clarity…

What are the Top 5 Growing Skills for Computational Linguists in Translation and Localization Industry?
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What are the Top 5 Growing Skills for Computational Linguists in the Translation and Localization Industry?

ByPhilippe Schifflers

The translation and localization industry is rapidly evolving, with technology playing a crucial role in enhancing and automating various processes. For computational linguists, staying ahead means acquiring and honing specific skills that are increasingly in demand. Based on recent data, here are the top five growing skills that every computational linguist should consider mastering. 1….

What are the essential Skills for Data Annotators in the Translation and Localization Industry?
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What are the essential Skills for Data Annotators in the Translation and Localization Industry?

ByPhilippe Schifflers

The translation and localization industry is rapidly evolving, and data annotators play an ever growing role in ensuring high-quality outcomes. Whether you’re annotating text, images, or speech, having the right skill set is essential. Based on industry data, here are the top 5 most common skills among data annotators in this field, along with some…

We Analyzed the Fastest Growing Skills Among Sales Profiles in Localization - Here's What We Found
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We Analyzed the Fastest Growing Skills Among Sales Profiles in Localization – Here’s What We Found

ByPhilippe Schifflers

Sales professionals play a crucial role in bridging communication gaps and driving global growth when it comes to Translation and Localization. As businesses expand across borders, the demand for skilled sales experts who can navigate the complexities of language services and technology continues to rise. This blog post explores the top five growing sales skills…

What are the key differences between Venture Capital and Private Equity Investors?
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What are the key differences between Venture Capital and Private Equity Investors?

ByOlga Blasco

Those three magic words: What are the key differences between Venture Capital (VC) and Private Equity (PE) Investors? We were at the Localization World conference in Dublin in June and there was a moment when Bryan Murphy, CEO of Smartling, took to the Process Innovation Challenge (PIC) stage following host Dave Ruane’s lead. His intervention…

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